How Can We Perfect Our Pitch In Business & Dating? Tune into this episode of The Dating Advisory Board to learn strategies from Bob London & Pamela Sorensen.
Bob London, founder, and CEO of Chief Listening Officers, is a 20+ year marketing leader who helps companies develop marketing strategies that start with learning the customer’s true perspective. Chief Listening Officers serves emerging to mid-size B2B technology and professional services firms across the software, SaaS, data, financial services and healthcare sectors. (www.chieflisteningofficers.com)
Bob pioneered the Outsourced Chief Marketing Officer (CMO) concept in 2003 when he founded London, Ink, a B2B marketing consultancy. He has worked with, advised and mentored dozens of small- and mid-size companies on their marketing strategy and execution, serving as an interim or part-time CMO.
Is Entrepreneur in Residence (EIR) at the University of Maryland’s Dingman Center for Entrepreneurship, providing guidance to student entrepreneurs and a regular speaker and contributor at Dingman’s entrepreneurship classes.
Serves as a global mentor and advisor to early-stage tech companies at 1776, an internationally renowned startup incubator headquartered in Washington, DC.
Is a member of advisory board for The Marketing Alliance, the leading education and networking group for B2B technology marketing executives in the DC area.
Has keynoted or spoken at the Mid-Atlantic Marketing Summit (4 times) and Potomac Tech Wire’s “Future of Marketing” Conference.
Has delivered keynote talks at the Private Access Network Annual Meeting and WashingtonExec’s Next Gen Event.
Has been the featured speaker at Network Solutions’ GrowSmartBiz Conference, the National Association of Federal Credit Union’s Annual Conference (three times) and the nationwide Unintentional Entrepreneur series.
Publishes the popular DriveTime Marketing video blog as well as Bobservations, a blog series that chronicles the often humorous intersection of business and life.
Early in his career, Bob managed the $200 million national advertising launch of MCI’s breakthrough Friends & Family product. He also served as VP of Marketing for Digex, Incorporated, a national Web hosting and management firm that grew 100% annually during his tenure and went through not one but two IPOs. In addition, Bob was director of product marketing for Verisign, the leading web identity and security firm and Chief Marketing Officer of SingleShop, a venture-backed online shopping startup that burst along with the 2000 dotcom bubble.
Bob’s work and writing has been featured in or covered by the Wall Street Journal, The Washington Post, the Miami Herald, USA Today, Marketing News (the AMA’s flagship magazine), The Washington Business Journal and SmartCEO DC magazine.
Bob graduated from the University of Maryland College Park with a BS in Marketing and resides in Potomac, MD with his wife and two teenage sons.
Pamela Lynne Sorensen is the Director of BD & Community Relations at BetterWorld Telecom, a certified B Corporation. A known Influencer & former Blogger (Pamela’s Punch which was founded in 2006) in the DC region, Pamela has 22 + years of sales and BD experience. She attended Penn State University where she was a Tri-Delta and earned a B.A. in Speech Communications (’94). After graduation, Pamela stayed in the NoVA area and began her career working in a variety of industries, including defense contracting, professional services, telecom, and executive networking, yet always for emerging companies. She played an integral role in the revenue stream growth and success of Net2000 Communications, Potomac Officers Club, and ExecutiveBiz, where she became a Partner.
In 2010, Pamela contributed to Washington Life magazine with her article in SUNDANCETWENTYTEN. Early in 2009, she was chosen out of thousands of applicants to be on a television episode of Discovery Channel’s Planet Green’s “Emeril Green” with celebrity chef Emeril Lagasse. The episode aired Monday, September 28th, 2009 at 8pm EST. During the show, Emeril shared helpful cooking and eating tips for Pamela as she manages her busy life about town. In 2008 Pamela was chosen to be the “Insider” for the 2009 Wallpaper* Washington, DC Tour Guide book.
She has been featured in publications such as Town & Country magazine, WHERE magazine, NBC4 Washington, DC website DC magazine, Washington Life, Capitol File, Local Kicks, FamousDC, mediabistro FishBowlDC, Examiner, Scene Bisnow, New York Social Diary’s Washington Social Diary, The Hill, Washington Post, The Washington Times, Washington Post Express, Fashion Washington, Washingtonian, and was chosen by Washingtonian as one of “Washington’s 25 Most Beautiful People” in 2002.
Pamela has been assigned to blog across the world in places such as Miraval Resort, AZ, Borrego Springs, CA, Essaouira, Morocco, Paris, France, the country of Wales and other exotic locales.
She has helped to raise millions of dollars for countless non-profits including: Colon Cancer Alliance, Humane Rescue Alliance, National Cherry Blossom Festival, DC Central Kitchen, Refugees International, Trust for the National Mall, Leukemia Lymphoma Society NCA & Red Cross NCA.
Pamela is a member of the Explore! Children’s Museum of DC Board, NVTC Small Business & Entrepreneur Committee and the Alzheimer’s Association of the National Capital Area’s (NCA) Concern & Awareness Committee. She was on the 2017 Fashion for Paws Executive Committee/Fundraising Ambassador, Best Buddies of the NCA 2017 Prom Host Committee, Chance for Life Charity Poker Tournament Host Committee, played a part again in Shakespeare Theater Company’s 2017 “Will on the Hill” production, and serves on Artists & Athletes Alliance Advisory Board. She was a Mentor for Conscious Venture Lab entrepreneurs.
Pamela retired blogging in March 2016, but continues to be actively engaged in the online community as @pamelaspunch.